Branding & Identity
In a nutshell, for your website to really engage visitors and convert them into viable prospects whether it's through an actual sale, request for a quote, sign up for a newsletter or making contact, you'll need a website that's easy to use and has compelling content. Your web site shouldn't look like it was made by robots and should look like real people exist at your company. You don't want to look like another cookie cutter, “me too”, company. Your corporate identity should be unique, like you. By being true to yourself and your company you automatically differentiate yourself from all the others that are so busy trying to look more like each other.