WordPress Site Devleopment
By far one of the most popular open source platforms today, WordPress is a free content management system and blogging tool with a built-in template and architecture. In use by more than 60 million websites, accounting for as high as 22% of all new websites since August of 2011, WordPress is in popular demand and its use is surging.
Part of the appeal in using WordPress is the easy and attractive Content Management System (CMS) that users can quickly access. WordPress is built in a ‘blogging style,’ where each entry is akin to a blog post. Since WordPress is optimized for quick blog posts, the content written via WordPress sites is rapidly disseminated and picked up by search engines as well as through its convenient tagging feature.
SEO
The easy to use architecture of WordPress is friendly to search engines since its permalink structure allows for quick categorization and tagging of blog posts. You also exert control via standardized formatting and styling of text as well as the addition of smart quotes.
Themes
Based on PHP and MySQL, WordPress leverages themes to change both the design and the functionality of the WordPress website. Themes created by professional graphic designers can be added via the Dashboard tool or using FTP. Keene Systems develops WordPress Themes as a service.